Seems it is this time of the year You know that time when all, or nearly all, internet marketers publish their yearly review and make their firm resolutions what they will do better next year Actually I didn’t plan to do this, but as it seems to be a sort of tradition in the MMO world, who am I to swim against the stream So here my take on 2011 and my resolutions for 2012:
Making Money Online 2011 Review
1. Adsense: Pretty much stable, Hubpages took a dip, some of my own sites improved, especially the German ones, income pretty much the same or slightly rising over that of the past year.
2. Amazon: Nice, nice, very nice year for me on Amazon! Compared to 2010 my income from Amazon more than – tripled! Especially one site shows huge potential with Amazon, so I will need to work on that one more. The nice thing with Amazon is that people buy often more than only the product you promote, meaning you write a nice review of a photography book and they buy it plus a new camera! This is one of the reasons why Lis is so angry with Hubpages at the moment and recommends an alternative approach to Hubpages.
3. Various Affiliates: Also some up, some down. More about that in the 2012 section
4. Traffic: Way up, especially my German sites do well. Tip: If you speak and write another language than English, make a site in that language. Far less competition that knows about SEO and therefor far easier rankings. Better a big fish in a small pond than a small fish in a big pond
5. Own Products / Services: As some of you know my ‘make money online’ journey started with selling image licenses via so called ‘Microstock’ sites and on demand products with my own images via Zazzle. The whole subject is worth a own blog post, here just my summary for 2011: As this is the truly passive part of my online income I am pretty happy with it as I haven’t added many images to my portfolios this year. Several hundred dollars a month additionally, without doing anything, is not bad in my books
I also do some custom design via Web Service Pros but that is actually pretty close to a real job And also pretty unreliable in volume, sometimes everybody seems to need a new header or site make-over and sometimes nobody. So that one is a bit hit and miss.
How to Make Money Online in 2012
1. My main project for making money online in 2012 will be my
new revived Theology website, follow >My Keyword Strategy Case Study< to see how it goes. With this I aim to accomplish several things:
- To have a site I enjoy so much writing for that I can imagine doing this for years to come.
- To prove to others that the Keyword Strategy method works. In the end, if I can make a Theology website work, traffic and income wise, than that is pretty much possible with any topic as long as there is enough search volume for it.
- To make some affiliate commissions from people signing up for Keyword Strategy Obviously this will mean to write about how the project goes here on this blog, traffic and income stats included!
2. Ditching all affiliate programs that don’t worked in 2011, and / or that I am no longer recommending. I already removed the BuildMyRank banner from the side bar. Whilst I still think that it is one of the better programs out there, I am more and more convinced that the only thing necessary to build a successful website is useful, keyword focused content and that Google will crack down on link building services more and more. So, if you still use BuildMyRank or similar, proceed with caution!
I am also giving up on promoting Hostgator, at least in the sidebar. It is the best web host out there in my opinion, but the competition in the web hosting affiliate arena is simply too high. I will still link to them where appropriate, but will not put too much effort into that. So no more Black Friday and Cyber Monday posts about web hosting offers
Basically the three main products I plan to support during 2012 are:
for the simple reasons that I use them, like them and therefor can recommend them … Seriously, I know it is old affiliate knowledge, but the best success rate you have with products that you know well, can support full heartedly AND that are of interest to your readers.
3. Web 2.0 properties like Hubpages, Infobarrel and the like: I am giving up on them completely. I like to have full control over my content AND its monetization and with Hubpages changing their Amazon module to our disadvantage I have little intention to give them more content. So, if I have the time and energy, I will transfer my content from them to my own ‘catch all’ site.
Tip: If you are still on Hubpages or similar or plan to do so in 2012, make sure to have one ‘persona’ per niche and stay focused on your topic. Don’t publish one hub about how to potty train your cat and the next about how to find the best cheap whatever insurance.
4. Own Products / Services
I will keep making headers and site make-overs etc via http://webservicepros.net/custom-design-by-sy/ and might even add some more images to my online portfolios, but I really don’t think that this is the way / route I like to take full time. I do hope to finish at least one ebook to publish on Amazon / Kindle in 2012, most likely NOT in the make money online niche
5. Making a decision about some of my other sites
In an ideal world I would have enough money to outsource quality content being written for some of my sites, but I am not there yet. True quality content is expensive and at the moment it makes more sense to write it myself.
I am, however, open to set up one or more of my ‘under developed’ sites with revenue share. The set-up would be like this:
You write the content for the keywords I find, I do the rest (site set-up / maintenance, keyword research, basically all the technical stuff) and we share the revenue of said site.
If you are interested in that, leave me a comment stating in which topic(s) you are an expert in. I am looking to do this with a person that writes well, has knowledge about the subject in question and writes frequently. I am not interested in somebody that writes once in a blue moon an article that is basically not more than a re-hash of the top ten results in Google for the keyword …
Summary and Resolutions
Content is getting more and more important in 2012
Resolution: Get more quality content on my sites.
I have too many websites / places where I publish articles on.
- Take content off the Web 2.0 properties and transfer it to my own sites where appropriate.
- Concentrate on fewer sites and stop spreading myself so thin.
- Don’t buy any new domains in 2012. (Not sure if I will stick to that ;-))
Amazon and other affiliate programs do well for me
Resolution: Just a question of rinse and repeat really, plus ‘thickening’ up the sites that do already well with Amazon
Promote, mainly via this blog, only products and services I use AND can recommend with good conscience.
So, that’s it, basically my main resolution for
Make Money Online 2012
is to write and publish more keyword focused quality content on my own sites and to ditch the ones that I am not interested in enough!
What are your MMO goals / resolutions for 2012? Care to share them in a comment?
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