Writing catchy headlines for Google and SEO
Remember those old days when newspaper vendors would actually scream the newest headlines loud out? That was the time when a head line was a “catcher” of attention and a photo just a nice add on! The head line was, and still is, what catches the attention of the reader, and of Google. I want to show you a nice and neat and legal WordPress trick to have a catchy and SEO optimized headline at the same time! First of all you will need to download Market Samurai, as of time of writing, you can get a longer, free trial by signing up, for free, at the same to the 30 Day Challenge.
You can achieve a similar result also by using the Google Keyword Tool External, but it will take longer and be more complicated, so go, sign up for the 30DC and download Market Samurai, in the end it is free and what do you have to loose?
Back? Ok, lets start, lets assume you know what you are writing about, and lets say you are writing for a niche blog related to christmas and want to write today about “Christmas Cookies”. Fire on Market Samurai and create a new project called “Christmas Cookies”. Click keyword research and start with the following selections “Google Synonym Tool” and “Google Search Keywords”. Try the highest minimum keywords setting first, and go down until you see results. As soon as you see results click on “Analyze Keywords”. Now you see a list of keywords analyzed for their SEO value, by mouse over you’ll see what every column means. Choose now the keywords that are closest to your planned post and has the highest SEO value. So for example my results would look like this:¨
Planned blog post title: “Christmas Cookies”
Best SEO optimized post title with highest earning potential : “Christmas Cookie Cutters”
You will have to play around between “Keyword research” and “SEO Competition” to find the best combination, but in the end you will have a SEO optimized headline fitting your planned post that promises the best return for your chosen subject. Now comes the trick.
Write your blog post, mentioning in a normal amount the keywords you want to target. Make sure that the SEO optimized title is in the url and your catchy headline is the, headline of the post. In an ideal case this would look like this:
Your headline: Funniest Christmas Cookie Cutters this year
You see now how you can have a SEO optimized and catchy headline at the same time?
Have a SEO trick regarding headlines? Feel free to share it in a comment! They are do follow 😉
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